What is the term for the information sent back to the source by the receiver?

Feedback refers to the information a receiver sends back to the source after interpreting a message. In the context of communication, particularly in agricultural extension, feedback is crucial as it helps the sender understand how well their message was received and interpreted. It can indicate whether the information was understood, if further clarification is needed, or if the audience has questions or concerns regarding the message.

This process enhances communication effectiveness, as it ensures a two-way interaction rather than a one-sided transmission. By receiving feedback, communicators can tailor their messages and strategies to improve understanding and achieve better outcomes in their agricultural programs. The other terms listed do not pertain to this return information aspect; message content refers to the actual information conveyed, message code is the method of encoding that information, and perception involves an individual's interpretation of the message rather than the response to it.