What is the primary tool used by extension agents to introduce change to their clientele?

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The primary tool used by extension agents to introduce change to their clientele is communication. Effective communication is essential in agriculture extension services as it allows agents to share knowledge, provide education, and facilitate the adoption of new practices or technologies among farmers and communities. Through communication, extension agents can convey important information about crop management, pest control, soil health, and market access, ultimately leading to improved agricultural productivity and sustainability.

While a plan of work provides a structured approach to the activities an extension agent will undertake, it is the method of communication that enables the transfer of knowledge and encourages interaction with the target audience. Similarly, while transportation means like a motorcycle or bicycle can assist in reaching clients, they are not the tools that directly effect change. The core of extension work relies heavily on the ability to communicate effectively, fostering understanding and encouraging action among clientele.

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