In communication, speaking, writing, and thinking refer to the skills of the sender or message source. What are these skills called?

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The skills of speaking, writing, and thinking that pertain to the sender or message source are referred to as encoding skills. Encoding involves the process whereby the sender takes ideas or information and translates them into a communicable form, whether through spoken words, written texts, or other formats of expression. Effective encoding is crucial in communication because it ensures that the message is clearly articulated and understood by the receiver.

In this context, encoding skills are fundamental for conveying thoughts effectively. When a communicator develops strong encoding skills, they can express ideas more clearly, making it easier for the audience to receive and interpret the message as intended. This process is essential in agricultural extension work, where information must be accurately shared between experts and farmers to enhance understanding and application of agricultural practices. Understanding the role of encoding in communication assists practitioners in crafting messages that resonate and are actionable for their audience.

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